Genesis of cultural diversity and cultural unification of map styles

Journal / Conference: Culturologia, The Journal of Culture
Authors: Jan D. Bláha
Year: 2014
Number: 2
Category of Publication: Article in Journal
Pages, web: s. 57–60
Keywords: cultural diversity, cultural unification, map style, mental map, cross-cultural research
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Abstract: Aim of the study is the map as one of the visual models of (not merely) reality, that speaks its language and content. If the map is seen as an image, it is not only the result of a more or less objective recording of area, but also the expression of the individual, respectively culture, from which the relevant individual comes from. The study is based on research, within which mental maps of individuals of selected cultures (Czechia, Western Europe, New Guinea) were studied. This research has shown, inter alia, a gradual cultural unification of map styles and in its findings is also apparent conflict between cultural originality and international cartographic conventions, although this fact lost none, as it seems, utility value of maps.
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